U-Etnia Barcelona, umkhiqizo ozimele wezingubo zamehlo owaziwa ngokuzibophezela kwawo kwezobuciko, ikhwalithi nombala, wethula i-Moi Aussi ngu-Etia Barcelona, iphrojekthi yokudala eqhutshwa udokotela wamehlo nesithandi sobuciko u-Andrea Zampol D'Ortia, okuhloswe ngayo ukuba inkundla yomhlaba wonke lapho abaculi abavela kuwo wonke umhlaba bengaziveza futhi benze imisebenzi yabo yobuciko yaziwe.
Kusukela yadalwa eminyakeni engaphezu kwengu-20 edlule, i-Etnia Barcelona ibilokhu inobuciko ku-DNA yayo, ibheka njengendlela yokuqonda umhlaba. Le filosofi ibonakala kuyo yonke imisebenzi yayo kanye nokusebenzisana namaciko. Nge-Moi Aussi, uhlobo lwe-eyewear ye-Barcelona luhlanganisa ubuciko ne-optics ngokusebenzisana eduze namaciko futhi lugqamisa itimu yalo ethi “BEANARTIST”, okusho ukuthi “ukuvukela ngobuciko”.
Ngokuvumelana nale filosofi futhi njengokuhlonipha ezobuciko namaciko, uhlobo selwedlule igxathu elingaphezulu futhi lazuza iSonto LaseDella Bazia e-Venice, indawo yomlando eyakhiwa kabusha ngokuphelele ngekhulu le-13 ezolungiswa futhi inikezwe ukuze ibe i-Moi Aussi Creative Lab, indawo yokusebenza nendawo yokuhlala yabaculi bamazwe ngamazwe abangama-24 ababamba iqhaza minyaka yonke. Ilebhu izovulelwa nabanye abaculi asebekhulile noma amaqoqo obuciko afisa ukukhombisa umsebenzi wabo eVenice.
I-Moi Aussi ingaphezu komkhiqizo, iphrojekthi yobuciko ecatshangelwe njengenhlangano yokudala eyamukela amaciko avela emhlabeni wonke, edlula noma yimiphi imingcele yamasiko futhi iqinisekisa ukuthi inhloso yangempela yobuciko iyanqoba kunoma yikuphi ukuhlukahluka kwamasiko, inkolo noma ubuzwe. Ukuhlukahluka kwamasiko kumelela amandla omphakathi wezobuciko we-Moi Aussi, futhi ukubaluleka kwawo kubonisa kokubili isifiso samaciko sokuba yingxenye yalo mphakathi kanye nokuqala kohambo lwawo, ukubahlinzeka ngokusekelwa kwezobuciko nokubonakala emhlabeni jikelele.
Le phrojekthi ihlose ukwakha umhlaba wobuciko obuhle, obusha, obunesibindi nobuncane obusekelwe ezinsikeni ezintathu eziyisisekelo: ubuciko, imizwa kanye nokuqhathanisa. U-Moi Aussi umele i-manifesto yeciko, yona emele lezi zinsika ezintathu kanye nesimemezelo senhloso yalo mnyakazo wobuciko.
Ilogo ye-Moi Aussi isekelwe ekumeni kwezakhi ze-Abbazia della Misericordia: amakholomu, izinsika namafasitela ezingilazi ezinemibala. Ngakho-ke, i-geometry ehlanzekile ihambisana nezinkondlo ngemuva kwephrojekthi. Le ndlela ifanekisela ubuntu obuyingqayizivele nobuhlukile bomculi ngamunye, emele "i-MOI" njengomphefumulo womdwebi kanye ne-"AUSSI" njengomqondo wokuba yingxenye yezobuciko, ibhalansi phakathi kwefomu nenkulumo yokudala.
IKomidi Lezobuciko, elakhiwe ngongoti bemikhakha eyahlukene kwezobuciko, yilo elizobe liphethe ukukhetha amaciko azobamba iqhaza kulo mkhakha minyaka yonke.
Nyanga zonke, i-Creative Lab izosingatha ababili balaba baculi, abazohlala ndawonye futhi benze imisebenzi yobuciko emihlanu besebenzisa amafreyimu engilazi yamehlo. Lokhu kuzoba ukhanvasi wabo ngamunye ukuze bakhe imisebenzi yabo yobuciko enenkululeko nomcabango.
Kule misebenzi emihlanu, eyodwa izohlala egalari ye-Moi Aussi, enye izokhonjiswa e-Etnia Barcelona Museum, emibili izokhonjiswa kumamnyuziyamu wobuciko emhlabeni wonke kanti owokugcina uzothengiswa endalini.
Yonke inzuzo izoya ekutshalweni kabusha nasekusimameni kwemiklamo ye-Moi Aussi.
Mayelana no-Etnia Barcelona
I-Etnia Barcelona yaqala ukuvela njengomkhiqizo ozimele wezingubo zamehlo ngo-2001. Wonke amaqoqo ayo athuthukiswa kusukela ekuqaleni kuze kube sekugcineni yiqembu lomklamo lomkhiqizo, elinesibopho esiphelele sayo yonke inqubo yokudala. Ngaphezu kwakho konke, i-Etnia Barcelona isebenzisa umbala kuyo yonke imiklamo yayo, okuyenza inkampani enezithenjwa ezinemibala eminingi kuyo yonke imboni yezingubo zamehlo. Zonke izibuko zayo zenziwe ngezinto zemvelo ezisezingeni eliphakeme kakhulu, njenge-Mazzucchelli natural acetate kanye namalensi amaminerali e-HD. Namuhla, inkampani inobukhona emazweni angaphezu kwe-50 namaphuzu angaphezu kuka-15,000 okuthengiswa emhlabeni jikelele. Isebenza endlunkulu yayo e-Barcelona, nezinkampani ezingaphansi eMiami, Vancouver naseHong Kong, isebenzisa ithimba lezinhlaka eziningi labantu abangaphezu kuka-650 #BeAnarist isiqubulo se-Etnia Barcelona. Kuwucingo lokuziveza ngokukhululeka ngokuklama. I-Etnia Barcelona yamukela umbala, ubuciko namasiko, kodwa ngaphezu kwakho konke, yigama elihlobene eduze nedolobha eyazalelwa kulo futhi elichumayo.
Uma ufuna ukwazi okwengeziwe mayelana nezitayela zemfashini yezibuko kanye nokubonisana nezimboni, sicela uvakashele iwebhusayithi yethu futhi usithinte noma nini.
Isikhathi sokuthumela: Jul-26-2024